Wednesday, May 16, 2007

The problem with the modern media is they do not have a sense of social justice. Do you agree?

I agree that modern media do not have a sense of social justice as nowadays real life examples suggests that monetary benefits are priority of the media. This is in the sense of publishing of risqué advertisements, fabricating news to attract readers to buy more newspapers for money and creating vulgar songs to attract the unsuspecting youths to support the production. This is due to the fact that media consumers thrive and are most attracted to provocative and controversial issues.

Firstly, the publishing of risqué advertisements like the “Kat Jes” healthy yoghurt sweet, are used to attract viewers to purchase more of the product. It shows Heidi Klum naked in a bath tub but with most of her body covered by their yoghurt sweet. Such type of visual appeal tends to motivate people to unnecessarily spend money to buy the product.

Secondly, fabricating of news to attract readers is also a ploy used by the media to gain more viewers and revenue. This can be seen especially from the paparazzi around the world. In Hong Kong, these false reports tend to cause superstars to feel insulted or disturbed. Two of the many incidences were that of the death of superstar Leslie Chung and Show. Both are popular Chinese music artists that are affected by the false reports of the media. For Leslie Chung, he was suffering from depression, which was contributed partially by the paparazzi. It resulted in his decision to commit suicide, leaving behind his family, friends and fans to mourn for him. In the case of Show, the paparazzi falsely accused him to be a drug abuser. This made him push for a lawsuit against the press for defamation and his innocence in the case.

Thirdly, the media has the tendency to create vulgar songs to attract youths. This is especially prominent in the United States of America, where free speech is entertained. Thus songs like “I wanna love you” by Akon and P.Diddy(If I am not wrong) is the corrected version of the actual song named “I wanna **** you”(no offence intended). Another song, called the “**** song” is also commonly circulated among mobile phones and music players. Such songs play on the lines of being provocative and controversial, thus bringing more attention to these singers, aiding them in their advertising and popularity.

In conclusion, we can tell from here that as long as monetary benefits can be reaped, the media would not hesitate to take any actions, even if it harms the society, in order to achieve the benefits.

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